In an era marked by the arrival of the Digital Revolution, which has transformed people’s daily lives,
new concepts and theories appear that seek to explain the changes our society is going through.
One of these new concepts is the Information Society . Although it can be confused with other
terms such as digital transformation or the Internet of Things (IoT), the Information Society goes
further.
Below, discover what the Information Society is, what its characteristics are, and why it is important
to understand the concept in order to create appropriate strategies for the new forms of interaction brought about by technology.
What is the Information Society?
This term is nothing more than an expression south africa telegram data of the current environment
in which we live. A society interconnected by technological innovations that allow information to flow
instantly from and to any part of the world.
This environment emerged thanks to Information and Communication Technologies (ICT) that
facilitate the production and distribution of information, as well as the connection between people
who are thousands of kilometers away, driving globalization.
Therefore, as we mentioned before, the Information Society has triggered a revolution in the way we
access information and how we interact with each other.
Gone are the days when, for example, to resolve a concern we had to read entire books until we found the answer, because Google has facilitated access to knowledge with quality information indexed with techniques such as SEO .
Likewise, social networks like Facebook or Twitter keep us up to date, as they provide immediacy in the circulation of news or events that are happening at this very moment, unlike other traditional media like the press.
How did this concept come about?
The origins of the concept date back to the 1960s .
Various authors, including Fritz Machlup and there may also be other reasons Yoneji Masuda, realised the impact that information was having on their society and how it would intensify in the future. From then on, the term Information Society was used.
Later in the 80s , in the midst of the birth of the Internet, the use of information and technology was optimizing industrial processes, so the study of the Information Society was taken more seriously.
Already in the 90s, with the expansion of the Internet and the creation of the World Wide Web, we landed in a post-industrial society based on technological developments that facilitate the dissemination of information and knowledge.
Nowadays , it is so easy to find information on the web that we are beginning to talk about the Knowledge Society, a concept that refers to a highly educated society that will drive innovation and economic development.
Why is information so important in today’s society?
Now that you know what the Information cn numbers Society is and where it came from, you might be wondering why you need to understand the concept, right?
Well, below you will learn three reasons that lead us to understand the importance of information today.
Technological evolution
ICTs have been the facilitators of the Information Society. Without satellite networks, broadband or television and telephone networks, society would not have been connected in the way it is today.
For example, you may already know that when computers first emerged, they were large machines that stored little data, were complex to use and difficult to acquire. Now, we all have the opportunity to carry the best technology in our pockets with mobile devices.
In short, the truth is that technological development does not stop and is increasingly exponential. Therefore, the future will continue to bring changes to which society will adapt.
Changes in the social and cultural sphere
Thanks to the Internet, information has permeated all spheres of our lives, from leisure to study and work, changing the way we carry out daily activities.
Today we can communicate remotely instantly, study anytime, anywhere, learn a new skill while waiting in traffic thanks to YouTube, or even work from home or anywhere in the world.
